About this course
This programme is designed for candidates who wish to master the theory and application of the public relations skills and techniques required to succeed in a wide range of public relations and communications employment settings. The programme is delivered on a full-time and part-time/blended basis by a dynamic mix of academic and industry experts in the fields of public relations, digital communications, business and journalism.
Fees and scholarships
| Item | Amount | Basis |
|---|---|---|
| Tuition fee | €17,075 | per year |
| Net fee | €13,075 | first year, after maximum scholarship |
| Application fee | €0 | one off |
Scholarship: €2,000 – €4,000. €2,000 Standard Scholarship. If CGPA > 2.7 - Additional €1,000 Scholarship on top of Standard Scholarship If CGPA > 3 - Additional €1,500 Scholarship on top of Standard Scholarship If CGPA > 3.5 - Additional €2,000 Scholarship on top of Standard Scholarship
Fees are set by the university and can change. A scholarship is not confirmed until the university awards it, and the amount shown is the maximum available rather than an amount you will receive.
Entry requirements
A Level 8 primary degree with a minimum of a 2.2 award. Applicants may also be considered based on approved prior learning or relevant professional experience.
- Minimum percentage: 60%
English language requirements
| Test | Overall | Minimum in each part |
|---|---|---|
| IELTS | 7 | 6.5 |
| PTE Academic | 63 | 55 |
| Duolingo | 130-135 | 120 |
| TOEFL iBT (from Jan 2026) | 5 | — |
What you will study
Core modules
- Communications and Audience Theories
- Corporate Communications
- Mobile Video Production
- Multi-platform Writing and Editing
- Podcasting and Radio Production
- Political Communications and Public Affairs
- Public Relations Theory and Practice
- Research: Methods and Skills
- Social/Digital Content Creation
Elective modules
- International Political Economy
- Media Product Design and Professional Development
- Photojournalism
- Sports Journalism
- The Business of Media
- Video Storytelling
Dissertation: Dissertation
Where it can lead
- Digital Communications Officer
- Junior PR Consultant
- Digital Communications Executive/Manager
- Digital Marketing and PR Executive
- Marketing Executive/Manager
These are fields graduates of this course commonly work in. They are not a guarantee of employment.
Documents you will need
- Copy of Passport
- Academic Transcripts
- IELTS / PTE Score Report
- Bachelor's Degree Certificate
- Updated CV / Résumé
Course details are taken from the university and are correct as far as we know at the time of publication. Entry requirements, fees and intake dates are set by the university and can change. Nothing on this page is an offer of admission, a confirmed scholarship, or an assessment of your visa eligibility.